MSc Marketing & Strategy
Coventry, United Kingdom
Format
Full timeDuration
12 monthsTuition fee
34550 £Start date
21 September, 2024Application deadline
31 July, 2024Planning fora career in marketing or strategic management, brand management, or business planning in a management consultancy or a marketing agency?
Our specialist MSc Marketing & Strategy course combines these two key disciplines, providing the theoretical background for making sound marketing decisions, both within companies and from advisory perspectives in service providers and consultancies. Our teaching illustrates the application of learned techniques to real-life situations.
Through this course, you'll discoverthat marketing is not a free-standing activity,butone thatneeds to be at theheartof company strategy. The dual strands of this degree enhance understanding of the broader implications of decisions for the organisation as a whole, givingyouthe confidence and expertise to applyyourskills in a variety of roles in company development.