International Master in E-Commerce and Sales Management
Milan, Italy
Format
Full timeDuration
12 monthsOur world is going through extraordinary change, and we need anew generation of innovators to pave the way for the future. One area that's of increasing interest to lots of industries in both mature and emerging markets is B2C e-commerce.
Lately, B2C e-commerce has become a priority for all companies that want to improve their customer's journey, with a method that has real potential to support their omnichannel strategies.
That's why we've created this International Master in E-Commerce and Sales Management. We give you the proper skills and knowledge of the most important pillars of a B2C e-commerce initiative. This means skills like how to choose the right B2C e-commerce platform, develop marketing campaigns, design an effective customer journey on your website, and implement an omnichannel strategy.