Deusto Business School

Master's degree in Business Analytics

Bilbao, San Sebastian, Spain

Format
Full time
Duration
12 months

The Master's Degree in Business Analytics is based on the need to train highly qualified professionals in a field of study that has become essential today.

The convergence of large volumes of data, technological advances, the unstoppable growth of digitization and the increasing and the growing demand for analytical information for decision making, has boosted the relevance of data analytics in business and management of organizations.

The aim of this programme is to offer an advanced study program that will provide students with the skills, competencies and knowledge needed to address the challenges of the Big Data era.

 

A CONSTANTLY GROWING MARKET

 

The jobs that will grow the fastest are artificial intelligence and machine learning specialists, sustainability specialists, business intelligence analysts and information security specialists.

 

LEADERS SKILLED IN DATA ANALYSIS

 

Organizations are looking for leaders skilled in data analytics to extract meaningful insights from large volumes of data, make informed decisions, and improve the efficiency and profitability of their operations.

 

PROGRAMME CURRICULUM

Digital Business

Introduction to Digital Business - 3 ECTS

Methods

Introduction to Business Analytics - 3 ECTS

Visualization - 3 ECTS

Machine learning. Fundamentals and supervised learning - 6 ECTS

Machine learning. Unsupervised learning - 3 ECTS

Advanced methods

Unstructured data analysis - 3 ECTS

Deep learning - 3 ECTS

Edge analytics - 3 ECTS

Programming

Introduction to programming - 6 ECTS

Technology

Introduction to data sources and databases - 3 ECTS

Big data and internet technologies - 3 ECTS

Skills and ethics

Innovation and creativity - 2 ECTS

Ethical challenges and risks. Cybersecurity - 4 ECTS

Applied Business Analytics Cases (3 electives)

People analytics - 3 ECTS

Finance analytics - 3 ECTS

Marketing analytics - 3 ECTS

Public economy and health - 3 ECTS

Logistics and supply chain - 3 ECTS

Forensic audit - 3 ECTS

Master’s Final Project 6 ECTS

TOTAL ECTS

60





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Admission requirements

Language
Spanish (some subjects in English)

Accreditations

AACSB AMBA

Campus

Address: Hermanos Aguirre Kalea, 2, Deusto, 48014 Bilbo, Bizkaia, Mundaitz Kalea, 50, 20012 Donostia, Gipuzkoa, Bilbao, San Sebastian, Spain